PROJECT: Bombtrack Bikes – Brand design
Role: Creative Direction, Art Direction, UI Design, Packaging Design
AS A FULLTIME DESIGNER at wemakethings, I’ve been responsible for the market launch and further development of bombtrack bikes. Part of my job was to create the corporate design as well as setting up a design system that could be used for product brandings up to the the complete range of brand and marketing assets like catalogues, corporate websites and advertisings.
The first two seasons contained 5 different complete bikes and a range of multiple aftermarket products.
Today bombtrack bikes has grown to one of the leading brands in the adventure and travel bike sector.
Product Design + Branding
Packaging + Brand Assets