PROJECT BRIEF: SINCE HAVING A LONG RELATIONSHIP WITH THE GERMAN BASED BMX BRAND WETHEPOPLE, I’VE BEEN HONORED TO WORK TOGETHER WITH FELIX PRANGENBERG AND THE WTP TEAM TO CREATE THE BRANDING OF FELIX RECENT SIGNATURE PRODUCT LINE, WHICH CONTAINS FRAME, HANDLEBARS AND Fork.

CONCEPT: AS FELIX IS SUPER INTO TATTOOS, HARDCORE PUNK AND ALL OF IT’S REFERRING IMAGERY, WE CAME ALONG WITH A SET OF TATTOO INSPIRED GRAPHICS THAT REPRESENT FELIX PERSONALITY AND UNIQUE STYLE OF RIDING.